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Writer's pictureDavid Hajdu

Boosting Candidate Engagement with Personalized AI Communication Using the Persona Pattern

Have you ever noticed how candidates respond better when they feel personally engaged? As a Founder, I've seen firsthand how personalized communication can transform a candidate's experience, and lack of communication can devastate it. With AI, we now have the tools to make every interaction feel tailored and meaningful. Imagine being able to provide that personal touch at scale. Today, we’ll dive into a specific technique called the Persona Pattern 👉🏽 Forward this to your recruiter!



From Applicant to Employee: The Journey and Its Pitfalls

Job Title: Talent Acquisition Specialist

Challenge: Talent Acquisition Specialists often face the challenge of maintaining consistent, personalized communication with each candidate. This can be difficult when managing a high volume of applicants, leading to delayed responses and a lack of engagement.

Solutions: By using AI tools like ChatGPT, Talent Acquisition Specialists can automate and personalize follow-ups, ensuring candidates feel valued and engaged throughout the recruitment process. Automation allows these personalized messages to be sent out at the right time, reducing manual effort and improving efficiency.


Crafting Conversations: AI Prompt Playbook

To use this pattern, your prompt should make the following fundamental contextual statements:

  1. Act as Persona X: Specify the role the AI should assume to provide the most relevant and personalized response.

  2. Perform task Y: Define the specific task or communication you want the AI to perform within that persona.

You will need to replace "X" with an appropriate persona, such as "recruitment assistant" or "HR representative." You will then need to specify a task for the persona to perform, such as sending a welcome email, confirming an interview, or requesting feedback.

Prompt Example:

1. Welcome Message Framework

“You are a friendly and professional recruitment assistant. Write a welcome email to a new applicant who has just applied for the [Job Title] position. Acknowledge receipt of their application and briefly outline the next steps in the hiring process. Include contact information for any questions.”

2. Interview Confirmation Framework

Prompt Example:

“As a helpful and organized recruitment assistant, write an interview confirmation email to a candidate. Include the date, time, and location of the interview, and provide any necessary preparation materials or instructions. Also, offer to assist if they need to reschedule.”

3. Post-Interview Follow-Up Framework

Prompt Example:

“Act as a courteous recruitment assistant. Write a follow-up email to a candidate thanking them for their time after an interview for the [Job Title] position. Mention something specific from the interview to personalize the message and let them know the next steps and expected timeline for feedback.”

4. Rejection Communication Framework

Prompt Example:

“You are a compassionate recruitment assistant. Write a rejection email to a candidate for the [Job Title] position. Be respectful and positive, offering encouragement and suggesting that they apply for future opportunities. If appropriate, provide constructive feedback.”

5. Candidate Feedback Request Framework

Prompt Example:

“As a feedback-seeking recruitment assistant, draft an email requesting feedback from a candidate who recently completed the interview process. Include a link to a survey or request direct feedback, and thank them for their participation. Emphasize that their feedback is valuable for improving the recruitment process.”


AI + Human Touch: A Winning Formula

While AI takes care of sending timely and personalized messages, the human touch comes in reviewing and tweaking these messages to ensure they reflect the company culture and tone. This collaboration between AI and human oversight ensures a consistent, high-quality candidate experience. Our automation tools handle the logistics, allowing recruiters to focus on building relationships and making strategic decisions.


AI Wisdom: What ChatGPT Brought to the Table

Here’s an example of a follow-up email generated by ChatGPT using the post-interview follow-up framework:

1. Welcome Message Framework


2. Interview Confirmation Framework


3. Post-Interview Follow-Up Framework


4. Rejection Communication Framework


5. Candidate Feedback Request Framework


Don’t Miss Out: Elevate Your Hiring with AI

Are you ready to transform your candidate engagement and create a truly inclusive and supportive experience? Our innovative use of ChatGPT and automated systems can help make every new hire feel valued from day one. Whether you're looking to enhance your onboarding process or join a forward-thinking team, we're here to help. Contact us today to learn more! Reach out on WhatsApp at +84 90 9958581. Let's unite technology and human ingenuity for unparalleled success.


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