Attracting top talent to your company is only half the battle; ensuring they accept the offer is where the real challenge often lies. It's interesting to note that the number one reason people leave jobs is their manager, while a major reason they stay is their coworkers. Bearing that in mind, a strategic approach to job offers is essential.
Firstly, establish clear expectations and deliver on them flawlessly. When it's time to present a job offer, skip the impersonal email. Instead, schedule a face-to-face meeting to show you genuinely care about welcoming them on board. This simple gesture can make a significant impact.
Next, consider what keeps people in their jobs: their team. Arrange an immediate introduction to their potential coworkers. For instance, invite the candidate to a team dinner following the offer meeting. Social gatherings are an excellent way to foster an emotional connection. As famously noted by Dr. Malik Mohamed, "Connection is the currency that allows you to challenge." A shared meal helps break the ice and shows candidates the camaraderie they can look forward to.
It's also important to realize your role in this process as a future manager. Your engagement with the candidate must go beyond a job offer; you're becoming an integral part of their professional life.
However, don't shy away from challenging them to make a decision. Building that initial connection gives you the foundation to ask confidently about their commitment. If they’re uncertain, it's better to know early, saving everyone time and effort.
Cultivating a culture of care and connection within your team should be ongoing. When your team is genuinely connected and socializes regularly, inviting a candidate to join an already thriving community becomes highly attractive. This approach makes the candidate feel valued and integrated from the get-go, boosting your acceptance rates significantly.
Remember, the magic lies in showing—not just saying—you care, and in creating opportunities for genuine connections. Your company’s culture becomes your strongest asset in winning over top talent.
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